|Photo: The Guardian|
The other reason is that the author really believes in this. In this Business Insider column, Brad Feld mentions he has written about this three other times. You know what it's like, how it feels when you find a personal solution to something in your life. Through trial-and-error you discover an elegant pattern that amply satisfies a number of needs or conditions, and its not enough to implement it yourself but you have to share it with everyone. Because this is the fourth article Feld has written about this, I get the sense his heart is bursting with this simple technique of happy-making and, on some level, he feels a drive to hammer away at crustier, stodgier hearts with it. "You've got to trust me and just try this simple, effortless little thing," he's saying, "it really will make things better."
I can totally relate to that. And as a deltiologist and a postalater, I value that he is boosting for postcards.